damselfly digital

Embarking on the journey of soulful entrepreneurship is a deeply inspiring adventure. Central to your success is the ability to define...

"You can be at the bottom of the org chart and still be a leader. Leadership is an action, not a position or title" Daniel Abrahams...

“Careers are not ladders, but jungle gyms. Don't just move up and down; move side to side, and pivot to new opportunities.” Sheryl...

People don't quit jobs. They quit bad bosses and toxic cultures. Feeling like you're at a breaking point in the workplace? You're not...

As a certified feng shui consultant and self-proclaimed minimalist, I’m a huge proponent of the power of LESS. I have intentionally...

"Daring to set boundaries is about having the courage to love ourselves, even when we risk disappointing others. We can't base our own...

In the dynamic world of marketing, staying ahead of trends and understanding the core principles can make a significant difference in achieving success. Whether you're a business owner looking to hire or an aspiring marketer yourself, here are five essential insights every marketer wants you to know. "Marketing takes 1 day to learn but a lifetime to master." Marketing  Is Vastly Broad & Expansive Marketing and communications is often misunderstood because it encompasses a wid

"You are everywhere but you dont have to be. Strategy is a decision to take a path, to say no." Kristina Halvorson For two years in a...

Effective copywriting is an art that combines creativity with strategy to persuade, engage, and convert audiences. Great copy should...

Marketing and Communications are critical for the success of any business, but for many small brands and businesses, knowing where and...

When it comes to business strategy, the terms Communications (i.e Public Relations) and Marketing (i.e Sales) are often used...

“Accept yourself, love yourself, and keep moving forward. If you want to fly, you have to give up what weighs you down.”  Roy T. Bennett...

Despite the naysayers, the press release remains a vital tool for businesses to capture media attention, communicate with their audience,...

" Social media is the ultimate equalizer. It gives a voice and a platform to anyone willing to engage." Amy Jo Martin Over the years,...

Public relations (PR) is a cornerstone of any successful business strategy, yet its intricacies often elude entrepreneurs and small...

"Content is the atomic particle of all digital marketing." Rebecca Lieb Content marketing is a one of the most committed undertakings in...

"The most common form of despair is in not being who you are." Kierkegaard Entrepreneurship isn't just about strategy and innovation;...

Entrepreneurs With A Completed Business Plan Are 260% More Likely To Start Your Business GoBusinessPlan As a solopreneur or small biz...

It's been said that there are no guarantees in marketing. Really, the only guarantee is that if you DON'T invest in holistic marketing...

"Price is what you pay. Value is what you get." Warren Buffett Discussions around pricing can be awkward and uncomfortable to navigate...