damselfly digital

"I do not have a dream job, I do not dream of labor.” Maya Angelou Let’s get this out of the way: Your dream job doesn’t exist. There, I said it. We’ve been fed a narrative that there’s one perfect job out there waiting for us — the one that will light us up every morning, feel like play instead of work, and fulfill every deep need for purpose, creativity, meaning, and wealth. But for most of us? That job is a myth, or a reality only available to a privileged few. And chasing

"Clarity is Kindness." Brene Brown Welcome! I’m passionate about creating an open, honest and heart-led foundation for collaboration. I’m...

“Feeling lost, crazy and desperate belongs to a good life as much as optimism, certainty and reason.” Alain De Botton Like everything in life, there is an ebb and flow to our energy. Our motivation and momentum when it comes to our careers is no different. There are times when moving forward feels like an uphill battle, and other times when the spark of inspiration within us has never felt more alive. If you've ever felt stuck or lost at work, you're not alone. This feeling

The business of your dreams starts with building an offer you’re proud of. When you align with your authentic gifts and package them...

“The specialist learns more and more about less and less, while the generalist learns less and less about more and more.” Buckminster...

"A well-educated mind will always have more questions than answers." Hellen Keller In a rapidly evolving job market, continuous learning is a vital skill for staying competitive and confident in your career. Epistemophobia —the fear of knowledge is a disease affecting many. This fear can lead people to cling to simplistic explanations or avoid challenging ideas, which in turn hold back individuals, groups and communities. At its core, lifelong learning isn’t just about acquir

"A happy customer is the most powerful form of marketing." As a solopreneur, building trust and credibility is essential for the success of your small business. One powerful way to achieve this is by gathering genuine reviews and testimonials from satisfied customers. No matter how long you've been in the game, social proof is a must-have in promoting your small business. Having concrete documentation that your work delivers results is one of the best ways to sell your servic

Embarking on the journey of soulful entrepreneurship is a deeply inspiring adventure. Central to your success is the ability to define...

“Careers are not ladders, but jungle gyms. Don't just move up and down; move side to side, and pivot to new opportunities.” Sheryl...

People don't quit jobs. They quit bad bosses and toxic cultures. Feeling like you're at a breaking point in the workplace? You're not alone. I've been there. MILLIONS have been there: Toxic workplaces, bad bosses, chronic overwork and everyday pressures of capitalism are driving high levels of burnout, demoralization, insecurity and mental and physical suffering across the nation. But so many employees don’t feel comfortable speaking with their employer about their concerns,

As a certified feng shui consultant and self-proclaimed minimalist, I’m a huge proponent of the power of LESS. I have intentionally crafted my life to edit out the excess and the unnecessary, as well as to escape toxic capitalist conditioning, escaping the need to constantly juggle multiple projects, urgent tasks, and "important" responsibilities. Instead, I am working towards achieving the peace of leisurely mornings, the freedom to nurture my health and relationships, and

In the dynamic world of marketing, staying ahead of trends and understanding the core principles can make a significant difference in achieving success. Whether you're a business owner looking to hire or an aspiring marketer yourself, here are five essential insights every marketer wants you to know. "Marketing takes 1 day to learn but a lifetime to master." Marketing  Is Vastly Broad & Expansive Marketing and communications is often misunderstood because it encompasses a wid

"You are everywhere but you dont have to be. Strategy is a decision to take a path, to say no." Kristina Halvorson For two years in a...

Marketing and Communications are critical for the success of any business, but for many small brands and businesses, knowing where and...

When it comes to business strategy, the terms Communications (i.e Public Relations) and Marketing (i.e Sales) are often used...

“Accept yourself, love yourself, and keep moving forward. If you want to fly, you have to give up what weighs you down.”  Roy T. Bennett The art of self-promotion is the #1 most important thing for entrepreneurs to master in order to align their businesses with their passions and values. But ask anyone who has tried- selling yourself is SO much easier said than done. In this post we'll share some strategies to help soul-preneurs enhance their confidence and effectively prom

Public relations (PR) is a cornerstone of any successful business strategy, yet its intricacies often elude entrepreneurs and small...

It's been said that there are no guarantees in marketing. Really, the only guarantee is that if you DON'T invest in holistic marketing...

Every solo-preneur has a different approach to business. Some like to jump in and figure it out as they go, while others prefer a more...

What goes into delivering fractional/freelance marketing services? A LOT. Behind every deliverable, there lies a wealth of hidden work,...